Service
Analytics work builds measurement you can make decisions from. It covers event design, source attribution, offline conversion import and reporting structure. It also documents what cannot be measured, because knowing the limits of your data is what stops confident decisions being made on incomplete evidence.
How the work runs
- 01
Audit current tracking
What fires, what does not, and what is quietly wrong.
- 02
Design the events
Named consistently, documented, tied to commercial outcomes.
- 03
Capture source
Including self-reported attribution, which catches what tracking misses.
- 04
Import outcomes
Closed revenue back into the platforms, so optimisation targets money.
- 05
Report honestly
With the gaps stated rather than smoothed over.
Timeline
Audit and tracking plan in weeks one and two. Implementation weeks three and four. First trustworthy report at the end of month two, once there is a clean month of data behind it.
What you own
Every account, every dataset and everything we produce is yours, assigned outright rather than licensed. If the engagement ends, you keep all of it. Our agreements are rolling with thirty days notice.
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